How to master Freelancing?



This pandemic has delivered at our door tons of opportunities and strangled away gradually tons of opportunities.

Let's not discuss the negative side as most of us are familiar with problems that are revolving around in these months of the pandemic in any sector. Also if we have a brief chat for the positivities, there are tons to discuss and scoop.

What this article is aiming to deliver is the hot topic of the day which is becoming the new normal for the marketing as well as for the awareness of any product or service effectively across a diverse set of audiences. 

Yes, that is none other than Freelancing.

Before diving deep into the W's of Freelancing, here are some bonus for you.


What, Freelancing?

Freelancing is a contract-based job where the freelancer instead of getting committed or recruited to an organization gets paid on the basis of service provided as per the contract. It includes services ranging from copywriting, proofreading to content optimization and editing roles across different media.

In a nutshell, it is using one's skills to provide various micro-services to different clients that help them to accomplish or help as catalysts to their major functions.

For example, A newbie researcher may acquire assistance for the proofreading purpose. This proofreading, activity is not an independent one that separately provides growth to any org or works majorly under a domain, but a catalyst that helps in completion of major tasks.

Why, Freelancing?

Diverse and classified opportunities


Multi-tasking here doesn't mean developing the ability of multi-tasking or mastering it, but the term multi-tasking here refers, that people who are freelancers have no restriction on the topics to work upon.

As earlier mentioned, freelancing is about the micro-services that you provide to get the major job done or help in the completion process effectively Thus those elements that play micro-roles in completion of work are not only present in abundant amount but are also the rare ones that anybody provides in the service form.

In comparison to it, a desk job provides with works with limited scope and more pressurized deadlines for a task which for some people may not be comfortable to carry at a regular period.

Talking about freelancing, the deadlines are present and are to adhere in order to keep your service qualitative in global ratings and clients engaged, but the extent of pressure is definitely much lower in comparison to the traditional job style.

Thus, if you want a work which gives you consistent opportunities to grow and work with diverse topics and has a lesser extent pressure on deadlines, i.e. in a nutshell, helps you work effectively in your style, then Freelancing is your call.


Cost-effectiveness.


Many of us when it comes to the suggestion of an alternative to a job, give as a business. It is good. There is nothing bad in growing yourself and setting a reputation in the society as a pillar of social and economic change of a country and society by providing effective business models.

But think at the other end, wouldn't it be more beneficial, if we earn a lot by completing micro-projects and from that income help in the growth of our society, just by working remotely at home with multiple people at multiple projects. Actually what cost they have to bear at all, is the registration and training cost by the platform where they are freelancing in.

Utility costs, equipment, insurance, and physical organisational costs have become too expensive. On the other hand, with diverse working and learning opportunity at no cost other than setting up and training (which is also negligible), freelancers have nothing else to worry about.

In a nutshell, the freelancing setup costs in compared to the organisational setup and running cost is very low as 0.01x, in addition to the point that organisational recovery from failure is much harder and a costly affair than a freelancing which doesn't even charge much cost when you are winding up the businesses.


Multi-tasking nature


At the traditional job, once upon a time, employees were directed to be devoted to one task for their growth. Those happy days practising one service or product are long over. Now the multi-tasking nature is one of the most demanded practices that tend to the survival of many professionals, both in employment and self-employment.

Freelancing works help you in habituating this skill. In freelancing, you tend to constantly and widely educate and at the same time work on diverse and wide topics that help them to survive in any dynamic environment.

But for the job perspective, you may find yourself bind according to the organizational scope, although your company culture may support flexibility. Freelancers are themselves in the company whereas, the employee is the part of organisational scope at work.

Winding it up I can only leave it to you with a thought that would complement your choice: Who has more chance to survive economic shocks: a big company engaged in one activity or a freelancing entrepreneur who knows how to do 10 things at once?
 
Growth via learning and working


One of the greatest and in fact the most niche advantage that freelancing provides other forms of incomes, businesses and services is the learning @ working facility.

If you are hardworking professional with appropriate skills, how it will appear to you if you are provided with an opportunity to advance both financially and knowledgeably. In jobs, the period where you get a chance to learn and work ( at a limited rate and pace ) is your training and probation period. After that period, you can hardly take your time out for the new stuff to learn, as you may find yourself wrapped in the task you have been assigned, the task which you perform over 1000 times.

Luckily, there are no such restrictions in freelancing. Freelancing provides you to work with diverse clients without the time and geographic boundary. It provides you also with the opportunity of working on various topics which are assigned by various clients in order to complete the tasks. You get to learn these topics and as well as earn by completing those tasks.

In a nutshell, what can be more, advantageous than having a source of income, while you are practically learning various topics of your domain and making most out of it?


Opportunity for all


Why Freelancing Is Better Than Any Desk Job?
  • Flexibility
  • Growth Opportunities
  • Passive Income
  • Great Network
Yes, these are the major benefits of freelancing. But what more interesting for the freelancing community is there is no joining or leaving restrictions.

Yes! You heard it correct Opportunity for all.

You can find freelancers at their 50s and even freelancers at their 15s. You can start and end freelancing without any second obligation at any time or age. 

Think of what is more benefitting than having learned the techniques of effective networking and narrative skills and working with giant industries, at your early adulthood or late teens. 

Think of inspiring people from a story that you pick handy from your 30 years experience.

You cannot get these in handy when you explore adventure period in your office days. This is where freelancing crosses the line and help you conquer the inevitable. 

And where you conquer this: At your desk.

This is one of the most beautiful advantages for which you should pursue freelancing. And what else is more beneficial than having a personal as well as a professional growth at your desk.


Best Sources to Freelance with.

Freelancer.com


Freelancer is a marketplace where employers and employees are able to find each other. The site allows employers to post work for site members who place bids in a competitive tender process. The site also allows members to host and enter contests for which prize money is offered as a reward. Freelancers and employers develop profiles on the site as they offer, win and complete work and write and receive reviews of people they work with or for. The site's members receive a finite number of bids to use on the site, which are periodically replenished. A series of account options are offered, ranging from free accounts through to professional subscriptions.

In a nutshell, it is an open-source place for employers and employees, where you can freely discover and learn about opportunities and skills that provide you with growth in your specific domains and interests. It will also supply you with freelance, contracts and tasks which on completion will be rewarded. 

Upwork


Upwork, formerly Elance-oDesk, is an American freelancing platform where businesses or individuals connect to conduct business. In 2015, Elance-oDesk was rebranded as Upwork. It is based in Santa Clara and San Francisco, California. The full name is Upwork Global Inc. 

It is one of the best options due to its versatility. Ranging from designing, customer services, to analytics, it covers high-quality courses and works opportunities with industrial leaders at qualitative rates. It is the platform where you will never find yourself short for any specialization.

Fiverr



One of the largest portals for freelancers Fiverr is a global platform which consists of diverse opportunities for freelancers to work on and a client base consisting of a top client base. As a global platform, it understands and provides us with a country-specific service option so that we are comfortable enough to choose over the best services. In addition to that, it has one of the best advantages of having the most classified freelancer profile that helps you understand your service provider better. 

With the availability of versatile service, top client base, and best freelancer profiles, it stands to be the most recommendable freelancing platform in a country.

3 Hacks to master Freelancing.

Find your niche


Freelancing subdivides into many tasks. They are not related as well as inter-related. While freelancing may pose as a seductive and adventurous job, but finding your niche and talent is really nesseccary if 
you want some serious freelancing.

I remember, during my initial days of freelancing, I was more of a wanderer than a freelancer. I used to perform sub-micro tasks of every freelancing tasks.

Could you believe that, Every Freelancing task?

After a month, I was frustrated and saw it backwards. I had learnt nothing.

It was my first learning from Freelancing. Be the master of one card, then being the jack of all.

You are good at copywriting. Focus on that. Grow that skill and learn and work on more challenges that make you a niche and master copywriter. You are not restricted to learn other things but invest in that thing, which you can trade-off.

I realized this, did this and as a result, I am enjoying my journey and at the same time delivering effective solutions for my clients.

Network Effectively


One of the greatest opportunities that every freelancer gets to explore at a common pace despite his/her domain, is networking and learning from networks. You cannot grow your freelance or pitch in effective clients until you have learnt or observed the technique of achieving it from the grandmasters.

At my initial days, I use to follow Neil Patel and Vaibhav Sinisty for learning the art of effective lead generation and brand personalization. I used to connect with fellow content specialists at LinkedIn who would share experiences from their initial freelancing days and their ongoing journies.

This is how I grew my platform effectively. 

In a nutshell, you cannot be the master until you have experienced your Valhalla. And remember, your competitor can be your mentor at the initial stage.

Pitch In effectively

One of the crucial aspects which is absolutely nesseccary to maintain during your whole journey is, having the right clients.

Here Pitch In refers to three things;
  • Capturing Ideal Clients
  • Capturing Potential promotional techniques for your Ideal Clients 
  • Retaining Ideal Clients
If you want potential growth, you can achieve it by exploring and investing in quality opportunities. For that reason, filtering for ideal clients is very much necessary.

I found out that initially when I worked with a number of clients, they were not focused on quality content ideas or promotion, but on quantity elements, that provided them with superficial success. 

The only reason, for which they strangle to survive is because of the short term obligated relationship with their customers, whom they heavily charge until their short term contract is over. 

They will not supply you with the right culture, right ethics, efficient methods of promotion and instead lure you for working drastically. Believe me, if you stick to it you are going to regret those months of your freelance and at the end return only with a bunch of frustrated thoughts about your ill investment.

When I moved further to work with an effective network, I not only found it relaxing, coherent but also benefitting for me as I got to work with competitive, efficient and more importantly progressive cultured clients, who understood the line between customer satisfaction and competitive edginess.

Next comes, right service. I had initially a mindset that heavy promotion with effective techniques and tools to the targeted audience would bring me a good and quality number of client opportunities and engagements.

I was proved wrong.

What brings better engagement and opportunities is not only an effective but a right effective post. 

Some days before, there was a hot topic on YT comment named as 'Binod' and companies were using that strategically to a much wider extent. That doesn't mean I have to also use that.

I can use it in the posts where people actually want that to be attached, but they are not expecting it and companies do not have an idea about pitching it there. That's when the line is drawn between an effective post and a right effective post.

Same happens with keywords. One of the seductive elements of internet marketing, Keywords is one of the misused tool, which people consider to be more beneficial if used in large quantities. People often forget that a  keyword leads your post or article to the section which your keyword has mentioned. And if your article is of any interest to the audience of that section, then your article will have engagements.

For instance, if you have an article that sums up for digital marketing skills, and you put a lead generation keyword along with your effective keywords, but your article doesn't speak much or effectively for lead generation, then how you could you achieve effective engagements.

In a nutshell, Right Clients + Right Effective Posts + Right engagements will set the perfect equation for an effective freelancing.

Business, Business, Business.


Yes, you heard it right.

One of the greatest mistakes that many freelancers including me did was getting floated away with the free service short term fame options.

In my foundational days, many people would appreciate my work and make done micro-tasks via me. 

Result.

They tend to reduce their cost at manifolds. Their only tool was my time and efforts. You don't do this. Learn your niche, perfect it, take micro paid tasks and then join for projects and develop yourself professionally and financially.

In a nutshell, for effective Freelancing, you need to master the art of Businessing your Freelance.


These are the three hacks which you will find on multiple platforms, but theoretically. If you want to explore these options viability by pragmatic reviews, you have visited the right page.


This brings us to the end of our article.

There is never an age to pursue your passion and there is never an opportunity to business your passion. This is the call. But take it carefully and effectively.

With this, as we have decoded the art of freelancing, we are now ready to launch ourselves for a flight for effective business success.

 




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